Shovel Radar
Exclusive Refresh: Weekly Max 3 buyers per vertical $899 / mo

Whale Lists — every Calgary $5M+ project, before the vendor list closes.

The 15–25 mega-projects active in Calgary at any given time account for 60%+ of total construction dollar volume. Most trades find out about them too late.

Get a free sample no contract · cancel anytime · Stripe-secure checkout

The math on one whale contract

One $5M project generates more sub-trade revenue than 40 average commercial TIs.

$5M+

Minimum project value to appear on the list

15–25

Active whales in Calgary at any given time

3 max

Buyers per vertical — data edge stays yours

What's in the workbook

Tab 1

Whale Summary — all $5M+ active permits

One row per project: permit number, address, quadrant, community, applicant company, contractor of record, project value, permit class, phase signal (structure / envelope / MEP / finishing), application date, status. Sorted by project value descending.

Tab 2

Vertical Slice — your trade only

The master list filtered to the whales relevant to your vertical (structural, mechanical, electrical, curtain wall, glazing, roofing, elevator, concrete, security, cladding, etc.). You pick your slice at signup.

Tab 3

Phase Signals — trade urgency by project

Each whale rated RED / ORANGE / YELLOW for each major trade based on permit sub-classification + timeline. Know whether the structural steel window is open, closed, or 6 weeks out — before you call the GC.

Tab 4

New This Week

Only the projects that crossed the $5M threshold or changed phase since last Monday. Saves you re-reading the same list — start here every week.

Who buys Whale Lists

Why the 3-buyer cap exists

If every Calgary mechanical sub has the same calling list, the list is worthless.

At most 3 competitors per vertical see the same whale list. When the 4th buyer asks, they go on a waitlist. The cap isn't artificial scarcity — it's how we preserve the return on investment for the buyers already subscribed.

If your vertical slot is open, you can subscribe today. If it's full, join the waitlist and we'll notify you when a slot opens.

Sample rows (redacted)

Representative rows from a recent Whale List delivery. Project values, GC names, and exact addresses are visible to subscribers only.

Address Project Value GC / Applicant Phase Signal Permit Class
600 6 Ave SW, Calgary $42,000,000 [redacted — subscriber only] STRUCTURE New Building
2600 Portland St SE, Calgary $18,500,000 [redacted — subscriber only] ENVELOPE Addition / Alteration
3704 49 Ave NW, Calgary $9,200,000 [redacted — subscriber only] MEP Industrial

Full delivery includes: permit ID, full address, quadrant, applicant company, contractor of record, sub-classification, application date, days active, phase signal per trade, and the "new this week" flag.

Pricing

Monthly · Founder pricing

$490 / month

Your vertical slice, all $5M+ projects, every Monday. Locked in as long as you stay subscribed. Soft cap: 3 buyers per vertical.

Annual · Save 25%

$4,410 / year

~$367/mo equivalent. 3 months free. Same vertical exclusivity, billed once.

Cap: 3 city-wide subscribers per vertical. Verticals currently open: contact us to check availability. Once a vertical fills, new buyers go on a waitlist. Current subscribers are grandfathered at their signup price.

Ready to see it on real Calgary data?

Get a free 5-row Whale List sample.

Live data from the current week's $5M+ permit set — addresses, values, permit class, phase signal. Emailed within 24 hours. No credit card. Tell us your vertical when you request it.